O2O Campus Promotion
Neutrogena
Client
Neutrogena
Sector
Fashion & Beauty
Pharmaceutical & Health
Services
- Campaigns, Events & O2O
- Design – Digital
- Design – Interior & Space
O2O Campus Promotion
To promote the “Deep Clean” product line to young women, we planned and implemented a series of events with interview style counseling for fresh graduates at universities in Shanghai. The campaign connected with an online competition for a traineeship at Johnson & Johnson Shanghai through a microsite and social media.
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