China Marketing Kit & Collaterals
Lao Wa Swerige
China Marketing Kit Design & Collaterals
The Swedish table tennis star J-O Waldner, in China known as Lao Wa, launched his own sports fashion brand during Shanghai Fashion Week. We were assigned with the concept, design, copywriting and production management of a marketing set for the launch event, including media kit, collaterals and merchandise gifts, and managed media communication and PR.
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